

Blog Post 2
How Fanning Huts Went from Framer Staging Site to Startup Success
Every startup faces the same hurdle, an incredible idea but a minimal budget and an urgent need for a credible digital front. You need to look professional before you are professional.
A year ago, we met Fanning Huts, a new accommodation and travel booking business focused on serving global travelers, anglers, and surfers. They had passion, but little else. Their need was simple, they needed a website that could stand up to established competitors, but they couldn't afford a domain or an expensive hosting plan yet.
The team at Virtuso Digital was eager to help. Our secret weapon for launching them quickly and affordably? Framer's incredible free staging site feature.
The Framer Advantage: Your Free Live Launchpad
Fanning Huts didn't have their own domain or a paid plan ready, so we did what Framer allows us to do best, we launched them for free.
We built their sleek, custom website on Framer and immediately published it to a staging site (a temporary, Framer branded URL). This wasn't just a prototype; it was their live, functional, and searchable website.
This feature is a game changer for small businesses for one main reason, SEO works right away.
Even without a custom domain, people were able to find the amazing website we created for them through organic search. It may have started slow, but the results grew exponentially as the search engines picked it up. Inquiries started rolling in almost immediately.
Synergy: Website Meets Social Media
The staging site provided the credible hub, and our marketing team poured fuel on the fire.
Our social media marketing team worked alongside the site launch, creating engaging reels and keeping Fanning Huts’ platforms active. The beautiful Framer site served as the essential destination that turned passive social media interest into active customers.
Travelers, anglers, and surfers around the world began sending messages directly through the website’s contact form and their social channels. The plan was working perfectly, build the digital front, drive traffic, and watch the business grow.
The Milestone Moment: Investing in Success
The ultimate proof of concept came just two weeks ago.
Fanning Huts reached a point where their successful business model demanded an upgrade. They were able to afford a Pro Plan on Framer and secure their very own custom domain!
Our team here at Virtuso Digital was proud to guide them through the final domain integration. Their website is now officially live on its permanent address and continues to be improved day by day.
We never stopped believing in small businesses like Fanning Huts. Their journey perfectly illustrates that you don't need a massive upfront budget to begin your professional digital presence. You just need the right tools and a dedicated creative partner.
Is your startup or small business ready to launch without the budget headaches? Framer's staging site, paired with the expertise of Virtuso Digital, can get you there.
Let’s chat about how we can help you build your success story.
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